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Need Help With Your Small Business?

Hi, I'm Alana Rivera, lover of creative small businesses and founder and creator of purpose driven natural small batch body care company Etta + Billie.

How did it all begin? After receiving a book on soapmaking from my mom, I discovered my creativity and launched my entrepreneurial journey. I founded Etta + Billie in 2009, a sustainable small batch bodycare company inspired by a love for food + drink that donated 1% of profits to fight hunger.

Over the course of the last 15 years, I have moved my business from apartment to a manufacturing studio, hired and trained employees, and partnered with shops like West Elm, Urban Outfitters, Story alongside lovely independently owned shops all across the US, Canada and parts of Asia. My products have been featured online and in publications like Sunset, InStyle, Popsugar,and Refinery 29.

Because of my dedication to environmental stewardship, Etta + Billie became a a certified Green Business in 2011 California and has been a member of Indie Business Network and the Handcrafted Soap & Cosmetics Guild since 2009. 

Throughout my entrepreneurial journey one of my favorite things to do (besides make soap) has been connecting with other small business owners. I love listening to their stories, their wins and their struggles. Over the last few years, I've found that my true passion is helping creative product based business owners overcome struggles and strategize the next move. Listening to that inner voice that told me their was a new way for me to help, I decided to downsize Etta + Billie in 2024.

So, if you are a product based business owner that is looking for support and clarity, I might be your girl. With 15 years of experience in the maker business world, I've gone through all the same struggles, from dealing with the headache of paperwork, taxes, sourcing issues, staffing, burn out, work life balance and scaling to celebrating the business wins big and small.

I would love to help you figure out what the best move is for you and your small business. Sign up for a FREE 20 minute business consultation where we'll get to know each other a bit and I'll offer some advice on a business struggle you're dealing with right now.

Sign up here > https://calendly.com/ettaandbillie


p.s. Etta + Billie is named after two amazing women, my grandmothers.